CARPENTER TECHNOLOGY TYPOGRAPHY

Our typography reflects the look and feel of our innovative products — precise, modern, and expertly engineered.
We’ve set standards for print, web, and alternate typography for easy reference. See the Templates section for examples of how to use
type in various contexts.

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Print typography

Use the DIN Next LT Pro font family for all print applications. Apply type as outlined (e.g., set H2 call-out titles in Medium Condensed typeface, 26 pt font size,
28 pt leading, and in all caps).

For body copy, use DIN Next LT Pro Light on white backgrounds and DIN Next LT Pro Regular if reversing out of a color. Do not use DIN Next LT Pro Ultra Light. Only use tightened kerning on large headlines.
Set body copy at 0 to +10 tracking.

GHOSTED
TITLE

Medium Condensed, 115/100 pts, All-Caps, CT Black 10%

H1
MAIN TITLE

MEDIUM CONDENSED,
45/45 PTS, ALL-CAPS

H2
Title

ULTRA LIGHT,
35/37 PTS

H2
CALL-OUT TITLE

MEDIUM CONDENSED,
26/28 PTS, ALL-CAPS

H3
HIGHLIGHTS TITLE

MEDIUM CONDENSED,
18/20 PTS, ALL-CAPS

T1
Paragraph Title

EXTRA LIGHT
20/22 PTS

T2
Call-Out Text

LIGHT
16/20 PTS

H1
MAIN TITLE

Condensed Regular,
45/45 pts, All-Caps

D1
DESCRIPTOR

REGULAR, +100
12/14 PTS, ALL-CAPS

B1
Main Body Copy

LIGHT
10/14 PTS

B2
Table Copy

LIGHT/BOLD, 8/10 PTS

B3
Secondary Descriptor Copy

ITALIC, 8/10 PTS

Web typography

Use the URW DIN font families for all web applications. Please note that online type standards are different than print
type standards.

Do not use Extralight for online typography. Apply -.5 px letter spacing to Light and Regular. Only use tightened letter spacing on large headlines.

H1
MAIN
HEADLINE

URW DIN CONDENSED 500, 55/60 PX,
ALL CAPS

H2
Call-Out

UWR DIN 200, 50/60 PX,
LETTER SPACING -.5 PX

P1
Paragraph 1

URW DIN 300, 25/40 px,
Letter spacing -.5 px

P2
Paragraph 2

URW DIN 300, 20/32 px,
Letter spacing -.5 px

H3
HIGHLIGHTS TITLE

URW DIN 400, 20/32 px,
All-caps

B1
Main Body Copy

URW DIN 300, 20/32 px,
Letter spacing -.5 px

B2
Descriptor Body Copy

URW DIN 300, 16/19.2 px,
Letter spacing -.5 px

CTA 1
CALL-TO-ACTION

URW DIN 300, 20/30 px,
All-caps, Letter spacing -.5 px

Alternate typography

Use Calibri Light, Regular, and Bold for internal communications and shared documents when DIN Next LT Pro
is not available.

Calibri Light
Calibri Regular
Calibri Bold